







Ligwan is a Quezon Province-based health and wellness business that offers different herbal and supplemental products online. Their main product is authentic wild and pure honey that’s freshly harvested from the Mountains of Quezon Province. Ligwan is also a local term that means “bees”. The challenge is to show the character and identity of the bee in the logo. And to portray their business as busy as bees in serving their customers across the country. We studied the activity and character of the bees as it serves as the bread and butter of their business. We explore and integrate how it will be shown in the logo. Then, we introduced a more simple color scheme to be more flexible and adapt in different platforms.